Car detailing can be a lucrative line of work — one that doesn’t require a huge investment or a lot of expensive special training. People love their cars but often don’t have time to keep their vehicles as beautiful as they might like. In this dilemma comes your opportunity to make money. Here’s what you need to know about starting your own detailing business.
You don’t need a lot of training in how to detail, but you’ll be better positioned to succeed if you know how to generate business success. An online business degree is inexpensive and you can even learn what you need without taking time off work.
A business degree will help you evaluate whether your detailing company is making money, how to advertise more effectively, how to build a client base, and how to manage your people and opportunities in a way that makes money.
Before you start advertising your skills as a professional detailer, make sure you develop those skills in the first place. You can start by working part-time for someone else, or you can even get salvage cars for sale through auto auctions and work on restoring them to pristine condition.
Not only will this experience help you do a better job, but it will also give you a small client base to start with and an array of photos to put up online. People are more likely to hire you if they can see the quality of your work going in.
It’s easier to detail cars in your own space, but you might need to start out by going to people’s homes. By going this route, you’ll be able to jump on your business career even if you can’t afford a physical work space or can’t devote yourself to the job full-time.
Don’t try to expand until you can’t keep up with demand in your current situation. Even then, you may want to consider hiring some additional employees first. Only when you’re truly ready to move it to the next level should you think about getting your own location.
Regulations about car paint keep changing, and there are plenty of people working constantly on new technologies to keep our vehicles looking as good as they did the day they were driven off the showroom floor.
With all this change, it’s important for a successful detailing business to stay on top of the technology and offer cutting-edge service. There are always going to be customers who are picky about exactly what they want, so you’ll get the most business if you can offer a variety of services to fit every need and budget.
Don’t try to run a small business without having the proper licenses. It might seem like it saves headache and expense now, but the consequences can be serious later on down the line.
To get a business license, you’ll often need to form an LLC, as well, which is something you should do to protect yourself and your family. That way, your business assets and personal assets are separate. If your business goes under, you won’t lose your house or your kids’ college tuition fund.
You need a marketing plan that gets you and your service in the public eye. This entails a stellar website with fresh, updated content, helpful tips for those worried about their vehicles, and clear information about your services.
Do what it takes to encourage satisfied customers to leave a great review. Word of mouth is always the best way to grow your business and keep your brand in front of potential customers.