My company spent years trying to find the perfect PR company for our needs before we stumbled across the amazing team at Interdependence PR. Sometimes you have to go through some trial and error before you find yourself with the perfect fit for your business and this was exactly what happened with our search for the perfect PR team. A PR company can take your business to the next level, with this service you can gain brand awareness, maintain your company’s reputation and take your company to the next level when it comes to product announcements and your relationship with the consumer, so what is it that makes Interdependence PR the best for us?
Market Knowledge
An issue which we often had in the past with PR firms was that they had no real experience in our marketplace and whilst they were very good at what they did, they didn’t know how to speak to our consumers. With Interdependence PR however all of that changed as they had previous experience within the tech marketplace. What this meant was that they knew exactly what tone to use and how to best speak to our consumers.
Creative
Whilst the business will of course set out the goals which it wishes to achieve, it is in fact the PR firm who have the responsibility in meeting that expectation through creativity. This is something which Interdependence PR really specialize in and they are constantly focused on finding new ways of working, new ideas which can help us and exciting ways to deliver information. It can be easy to forget that the reason why businesses pay for PR companies is for these qualities, yet many PR firms just don’t display the level of creativity which you need, and simply go through the motions.
Transparency
I am real stickler for transparency when I use services for our business and this was once again something which didn’t sit right with me when working with other PR firms, because they clearly didn’t put high priority on it. With Interdependence PR however they understand perfectly what I and my business are looking for by way of transparency and as such we are always aware of exactly what they are doing and how they are doing it. When you spend money on something it helps to know where that money is going, with this firm I know just what my money is being spent on.
Customer Service
The first thing that I noticed about Interdependence PR was the high level of customer service which they offered and in truth, I was ready to sign with them after just 5 minutes of our first meeting. This is something which I lay heavy focus on as I expect to be treated by other companies, exactly the way that we treat our customers. Customer service is vital and Interdependence PR have it in abundance.
Make sure that if you are looking for a PR firm, that you invest the time in getting the perfect fit for your business.
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